First, I believe 'hustle culture' and working hard are two separate things.

Hustle culture basically feels like a religion at this point. But from what I've noticed (and I could definitely be wrong), the people spreading 'hustle culture' usually aren't the ones who are actually hustling.

The people "hustling" don't brag about how hard they work or glamorize it because it's not glamorous. They don't have time to talk about a "lifestyle" because it's just their life.

And it was by choice. They're simply matching their actions to their ambitions.

If your dream is to run a lifestyle business, you probably don't need to "hustle" like all the woke, hustle, grind Instagram pages tell you to do.

But if you're trying to build a multi-million dollar business that would put you in the top .0001% of entrepreneurs then yeah, you'll have to put in the hours.

I think the important takeaway is to hustle with intention - meaning if you only need to work hard for 4 hours a day to reach your goals, perfect. Be efficient and get your workflows down so you can take full advantage of those hours you're working. But outside of your dedicated work hours, don't feel bad if you're not "grinding 24/7".

So my proposed solution: Kill "hustle culture" and breed self-awareness. I think this would lead to more happiness and overall contentment with where we're all at in our journeys.

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Essay #73 - 6.7.21